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Wednesday, October 5, 2011

Disney to Re-release 4 Hit Animated Movies in 3D

Disney is planning to re-release a cadre of its most popular and beloved animated films in 3D.

The decision followed close on the heels of the re-release of the Lion King in 3D. That film is close to crossing the $80 million mark, according to Disney.

While $80 million may not seem like much — Pixar’s Up made more than $730 million — it’s a ton of cash considering the studio’s minimal investment and the fact that most people have already seen the movie.

The extra cash in-hand has helped greenlight at least four other films including Beauty and the Beast (Jan. 31, 2012), Finding Nemo (Sept. 14, 2012), Monsters, Inc. (Jan. 18, 2013) and The Little Mermaid (Sept. 13, 2013).

Cynics will be quick to call this a money-grab if the films are simply ported to 3D. The Lion King re-release coincided with a Blu-ray version, which included bonus features such as a “bloopers reel.” Disney is staying as optimistic as possible about continued success through the rest of its 3D adaptations.

“Great stories and great characters are timeless, and at Disney we’re fortunate to have a treasure trove of both,” says Alan Bergman, president of The Walt Disney Studios. “We’re thrilled to give audiences of all ages the chance to experience these beloved tales in an exciting new way with 3D – and in the case of younger generations, for the first time on the big screen.”

What do you think: are these videos must-sees for new and old fans, or is it just a way to shake out some more dollars?

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